S
INDEX
TYPE + BRANDING
UI | UX
MISCELLANEOUS
I LIKE TO DO
02:00
VOSK
VOSK advocates for freedom, freshness, and
independence. Its first drop featured a range of refreshing
drinks with diverse flavors native to the tropics.
Bastarda Type Studio was commissioned to develop
the brand’s fluid visual identity, rooted in the well-being
offered by the product. The primary element chosen was
the design of a sans-serif logo with display details to
distinguish it in the market. The brand was complemented
by one of the studio’s typefaces, Kiffo BT, which gives the
brand a distinctive voice, vibrant colors, and images in
various relaxed situations.
① BRAND VISUAL IDENTITY
BRANDING
NAMING
PACKAGING
+
TYPEFACE KIFFO BT
❶ CONCEPT DIRECTION
+ ART DIRECTION
+ LOGOTYPE
+ CLIENT
BOGOTÁ, COLOMBIA.
SILVANA APONTE
+ BASTARDA TYPE
+ SEBASTIÁN CASTELLANOS
+ JASON GUZMÁN
VOSK
@SILVISAAAURIOMANSKIND’S DEEP DESIRE FOR KNOWLEDGE IS SUFFICIENT JUSTIFICATION FOR DESIGN